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Fanaura gives independent artists the marketing power of a major label. Fanaura is an agentic operating system for the business of being an artist. It consolidates your fan data, release marketing, tour promotion, and multi-channel communication into one database and one automation engine. Aura Chat operates that stack on your behalf across email, SMS, Instagram DMs, releases, tours, and fan data. If you have ever wished you could see who your fans are, reach them on every channel from one place, and automate every drop without hiring a marketing department, you are in the right place.
New to Fanaura? Jump to the Quick Start section below to get up and running in minutes.

What Fanaura Does

Consolidate your fan graph in one place

Every presave, RSVP, smart link signup, email opt-in, SMS subscription, and Instagram DM flows into one fan database you own. Spotify and Instagram rent you an audience. Fanaura builds first-party fan profiles with name, email, phone, location, consent, and activity across every touchpoint.
  • Pre-save campaigns capture fan contact info and platform preference through native notification pre-save (not Spotify OAuth library save).
  • Merch drops use smart links to track interest and send fans to your external store. Fanaura does not run in-app checkout.
  • Tour RSVPs show geographic demand before you book venues.
  • Smart links provide branded landing pages that capture data from every click.

Automate release marketing across channels

Build timed email, SMS, and Instagram DM sequences around every drop without stitching together six disconnected tools.
  • Flow Builder: visual drag-and-drop automations with conditions, delays, and branching.
  • Blasts: one-time email and SMS broadcasts to your full list or a segment.
  • Launches: campaign containers that organize pre-release, release, and post-release stages around an asset.

Operate the stack with Aura Chat

Ask questions in plain English and get answers from your real data. Aura Chat queries your fan database, builds campaigns, creates flows, and executes work through integrated tools.
“Which fans from my last presave have not engaged in 30 days?” Aura Chat: “Found 847 fans. Would you like me to create a re-engagement campaign for them?”
Tier labels under Aura Chat: Open Aura Chat at /chat in the app.

See where your fans live

Fan heat maps show concentration by city, state, and country. Use them to plan tour routes, target regions, and prove market demand to promoters.

Reward your most engaged fans

VIP tiers (bronze through diamond) and reward tokens let you recognize superfans with perks you define: early access, exclusive merch, meet-and-greets, and more.

What Fanaura Is Not


Who Fanaura Is For

Fanaura supports role-based permissions so every team member sees what they need. See Inviting Your Team.

Quick Start

1

Create your account

Sign up at app.fanaura.com/signup, choose Basic or Pro, and enter payment. Billing starts at signup.
2

Complete onboarding

Connect your Spotify artist profile, verify your identity, and set up your workspace.
3

Launch your first pre-save

Add a music release, create a launch, and share your smart link. Fans start flowing into your database immediately.
4

Automate the follow-up

Build a Flow or ask Aura Chat to help you send thank-you messages, release-day SMS, and re-engagement sequences.

Getting Started

Create Your Account

Sign up, choose a plan, and verify your email.

Onboarding

Connect Spotify, verify your artist profile, and set up your workspace.

First Pre-Save Campaign

Go from zero to collecting fan data in minutes.

Navigation Guide

Learn your way around the dashboard.

Invite Your Team

Add your manager, label, or marketing team.

Billing at Signup

Plans, payment at signup, and messaging credits explained.

Core Features

Dashboard

Real-time stats, charts, and live activity.

Active Launches

Track every campaign with milestones and progress.

Assets

Music releases, merch, tours, and extras.

Launches

Campaign containers wrapped around your assets.

Fans

Unified fan database with profiles, lists, and heat maps.

Flow Builder

Visual automation with triggers, conditions, delays, and branching.

Blasts

One-time email and SMS broadcasts.

Aura Chat

Your agentic assistant for fan data, campaigns, and actions.

Integrations

Spotify, Instagram, SMS, Apple Music, and more.

The Big Idea

Most artist tools live in silos. Your email tool does not talk to your SMS tool. Your pre-save page does not know about your tour RSVPs. Your Instagram DMs sit in a separate app. Fanaura connects all of it in one database and one automation engine. When a fan pre-saves your song, that data powers your SMS campaign. When they RSVP for a show, that lights up your heat map. When they DM a keyword on Instagram, a Flow can respond instantly. One fan graph. One automation engine. Aura Chat to operate it.
Need help at any time? Click the help icon (?) in the header of any page, or open Aura Chat and ask in plain English.