> ## Documentation Index
> Fetch the complete documentation index at: https://help.fanaura.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Communication Defaults

> Configure your default sender name, email address, and SMS number used across blasts, flows, and all outbound fan communications.

When you send an email or SMS to your fans, they see a sender name, email address, or phone number. These defaults determine what appears unless you override them in a specific flow or blast. Getting this right builds trust and ensures your fans recognize your messages.

## How to Get Here

Your communication defaults are configured in two places:

* **Settings > Profile**: Default from name and default from email.
* **Settings > Integrations**: Default SMS number (your provisioned provisioned phone number).

Both locations contribute to your overall communication identity.

## Default From Name

This is the name that appears in the "From" field of your marketing emails. It is the first thing a fan sees in their inbox, even before they read the subject line.

### Where It Appears

* Every email blast you send
* Every email action in your flows
* Transactional emails triggered by fan actions

### How to Set It

<Steps>
  <Step title="Navigate">
    Go to **Settings > Profile**.
  </Step>

  <Step title="Find Field">
    Find the **Default From Name** field.
  </Step>

  <Step title="Enter Name">
    Enter the name you want fans to see.
  </Step>

  <Step title="Save">
    Click **Save**.
  </Step>
</Steps>

### Choosing the Right From Name

Your from name directly affects your email open rates. Here are proven approaches:

| Approach              | Example                                 | Best For                                  |
| --------------------- | --------------------------------------- | ----------------------------------------- |
| **Artist name only**  | "Laufey"                                | Solo artists with strong name recognition |
| **Team prefix**       | "Team Laufey"                           | When your team sends on your behalf       |
| **Name + descriptor** | "Laufey Music"                          | Adding professional context               |
| **Personal touch**    | "Laufey (your favorite Icelandic girl)" | Personality-driven brands                 |
| **First name only**   | "Celeste"                               | Intimate, personal connection             |

<Tip>
  Whatever you choose, be consistent. Fans learn to recognize your from name over time. Changing it frequently can confuse people and hurt open rates.
</Tip>

### What to Avoid

<Warning>
  * Generic names like "Newsletter" or "Marketing" -- fans will ignore these.
  * All caps like "LAUFEY" -- it looks like spam.
  * Symbols or emojis in the from name -- email clients may display them inconsistently.
  * Extremely long names -- they get truncated in most email clients.
</Warning>

## Default From Email

This is the email address that appears as the sender. It also determines where replies go if a fan hits "Reply" on your email.

### Where It Appears

* The "From" header of every outbound email
* Visible to fans who click "Show Details" in their email client
* Reply-to address (unless separately configured)

### How to Set It

<Steps>
  <Step title="Navigate">
    Go to **Settings > Profile**.
  </Step>

  <Step title="Find Field">
    Find the **Default From Email** field.
  </Step>

  <Step title="Enter Email">
    Enter your email address.
  </Step>

  <Step title="Save">
    Click **Save**.
  </Step>
</Steps>

### Choosing the Right From Email

| Approach           | Example                                                 | Notes                                       |
| ------------------ | ------------------------------------------------------- | ------------------------------------------- |
| **Branded domain** | [hello@yourdomain.com](mailto:hello@yourdomain.com)     | Best for deliverability and professionalism |
| **Fans-specific**  | [fans@yourdomain.com](mailto:fans@yourdomain.com)       | Clearly communicates the purpose            |
| **Name-based**     | [laufey@yourdomain.com](mailto:laufey@yourdomain.com)   | Personal and recognizable                   |
| **No-reply**       | [noreply@yourdomain.com](mailto:noreply@yourdomain.com) | Discourages replies (not recommended)       |

<Warning>
  Using a free email provider (Gmail, Yahoo, Outlook) as your from address will hurt your email deliverability. Many email services flag messages where the "From" address does not match the sending domain. Use an email address on a domain you own and have properly authenticated.
</Warning>

### Email Authentication

<Note>
  For the best deliverability, make sure your domain has the following DNS records configured:

  * **SPF**: Specifies which servers are allowed to send email on behalf of your domain.
  * **DKIM**: Adds a digital signature to your emails so recipients can verify they came from you.
  * **DMARC**: Tells email providers what to do with messages that fail SPF or DKIM checks.

  Your web developer or domain provider can help you set these up. Fanaura's email delivery system requires these records — your email provider support team can supply the exact values.
</Note>

## Default SMS Number

Your SMS number is the phone number fans see when they receive a text message from you. This is the number you provisioned in your Integrations settings.

### Where It Appears

* Every outbound SMS blast
* Every SMS action in your flows
* 2-way conversations in the Fans page

### How to Set It

<Steps>
  <Step title="Navigate">
    Go to **Settings > Integrations** (or the Integrations page via the sidebar).
  </Step>

  <Step title="Provision">
    Provision a phone number if you have not already.
  </Step>

  <Step title="Automatic Default">
    Once provisioned, it automatically becomes your default SMS number.
  </Step>
</Steps>

### SMS number type

Fanaura provisions **local A2P 10DLC** numbers for artists. Campaigns send in **batches per minute** using the **messages-per-minute** value stored for your line (see [SMS](/integrations/sms)). Throughput must stay within **carrier** limits for your registered campaign; contact support if you need a higher tier.

Legacy **toll-free** lines on older accounts should use **Switch to Local Number** on Integrations for reliable delivery.

## Where These Defaults Apply

Your communication defaults are used everywhere in Fanaura unless explicitly overridden:

<CardGroup cols={2}>
  <Card title="Email Blasts" icon="envelope">
    "From Name" and "From Email" are pre-filled with your defaults. You can change them for a specific blast if needed.
  </Card>

  <Card title="Flow Email Actions" icon="diagram-project">
    Uses your default from name and email. Override in the action settings if needed.
  </Card>

  <Card title="Flow SMS Actions" icon="comment-sms">
    Sends from your default SMS number automatically.
  </Card>

  <Card title="Campaign & Transactional" icon="paper-plane">
    Bulk campaigns and system-generated messages (presave confirmations, RSVP acknowledgments) use your defaults.
  </Card>
</CardGroup>

## Overriding Defaults

Sometimes you want a specific blast or flow to use different sender information:

<Tabs>
  <Tab title="In a Blast">
    1. Create a new blast (email or SMS).
    2. In the blast settings, find the "From" fields.
    3. Change the from name, email, or number for this specific blast.
    4. The override applies only to this blast -- your defaults remain unchanged.
  </Tab>

  <Tab title="In a Flow Action">
    1. Open the flow in the Flow Builder.
    2. Click on an email or SMS action node.
    3. In the action settings panel, find the "From" fields.
    4. Change the sender information for this specific action.
    5. The override applies only to this flow action.
  </Tab>
</Tabs>

<Tip>
  **Example**: Your default from name is "Laufey" but you want your tour announcement emails to come from "Laufey Tour Updates" so fans immediately know the topic. Override the from name in that specific blast.
</Tip>

## Best Practices

<Tip>
  **Consistency builds trust.** Fans learn to recognize your sender name and number. Using the same from name across all emails means fans know it is you every time.
</Tip>

<Note>
  **Use a real, monitored email.** If a fan replies to your email, that reply should go somewhere it will be seen. Using an unmonitored noreply@ address means you miss fan responses.
</Note>

<Tip>
  **Save your SMS number in fan communications.** When you first communicate via SMS, include a message like: "Save this number so you know it's us!"
</Tip>

<Warning>
  **Test before big sends.** Before sending a campaign to 10,000 fans, send a test email and SMS to yourself. Check how the from name appears and verify the phone number looks right.
</Warning>

<Note>
  **Review quarterly.** As your brand evolves, your communication defaults might need updating. If you rebrand, change your artist name, or switch management, update your defaults to reflect the change.
</Note>
