> ## Documentation Index > Fetch the complete documentation index at: https://help.fanaura.com/llms.txt > Use this file to discover all available pages before exploring further. # Music Analytics > Deep dive into your music release analytics — presave funnels, platform breakdowns, location data, stream click tracking, trend charts, and CSV exports. Every music release in Fanaura comes with built-in analytics that help you understand how fans are engaging with your content. From the moment you share your pre-save link to weeks after release, Fanaura tracks every meaningful interaction and presents it in a clear, actionable dashboard. *** ## Accessing Your Analytics Open the Assets page and select the Music tab. Click on any release to open its detail page. Your analytics are displayed across multiple sections on this page, including summary cards at the top and detailed breakdowns below. *** ## The Presave Funnel The presave funnel is the most important metric for understanding your pre-save campaign performance. It tracks the full journey from discovery to conversion: ### Page Views The total number of times your pre-save page was loaded. This tells you how many people saw your landing page. If you shared your link on Instagram Stories, in an email blast, or on Twitter/X, this number reflects the total reach of those promotional efforts. ### Presave Clicks The number of fans who clicked a platform button (like "Pre-Save on Spotify"). This is the first step of active engagement — the fan was interested enough to take action. ### Presaves Completed The number of fans who successfully completed the pre-save process. For Spotify, this means they authorized via OAuth and their pre-save was recorded. This is the number that matters most — these are fans who will have your track in their library on release day. ### Conversion Rate The percentage of page visitors who completed a pre-save. Calculated as: **Conversion Rate = (Presaves Completed / Page Views) x 100** A typical pre-save conversion rate for independent artists ranges from **5% to 25%**, depending on how warm your audience is and how compelling your landing page looks. **How to improve your conversion rate:** * Use high-quality, attention-grabbing artwork. * Share your link with warm audiences (existing fans) not just cold traffic. * Minimize the data collection form (fewer required fields = less friction). * Time your promotion well — fans are most likely to pre-save within the first 48 hours of seeing your link. *** ## DSP Breakdown The DSP (Digital Service Provider) breakdown shows you which platforms your fans are pre-saving on. This is displayed as a visual chart and percentage breakdown: * **Spotify**: Typically the largest share (50-70% for most artists) * **Apple Music**: Usually the second largest (15-30%) * **YouTube Music**: Varies by audience (5-15%) * **Amazon Music**: Smaller share, but meaningful for certain demographics * **Tidal**: Niche but loyal audience ### Why This Matters Understanding your platform split helps you: * **Focus your promotion.** If 70% of your fans are on Spotify, invest more time in Spotify-specific strategies (playlisting pitches, Spotify Canvas, Spotify for Artists optimization). * **Allocate resources.** If Apple Music is growing, consider investing in Apple Music editorial pitch submissions. * **Understand your audience.** Platform preferences correlate with demographics, device usage, and listening habits. *** ## Location Breakdown Fanaura tracks where your pre-savers are located, giving you geographic insights into your fanbase: ### City-Level Data See which cities have the most pre-savers. This is incredibly valuable for: * **Tour routing.** If Nashville, Atlanta, and Chicago are your top three pre-save cities, those should be on your tour routing list. * **Regional marketing.** Run targeted ads or promotions in cities where you already have momentum. * **Radio promotion.** Know which markets to target for radio adds. Your location breakdown is a treasure trove for tour planning. Rank your cities by fan count and prioritize those for your next tour routing. ### State and Country Data Broader geographic trends help you understand your national and international reach. You might discover unexpected pockets of fans in cities or countries you had not considered. ### How Location Is Captured Location data comes from the fan's IP address at the time of their pre-save (anonymized and aggregated for privacy compliance). It is approximate to the city level — not street-level precise. *** ## Stream Click Tracking After your release date, the analytics shift from pre-save metrics to streaming engagement: ### Total Clicks The total number of times fans clicked a "Stream Now" button on your smart link page after release. ### Per-Platform Clicks See how many clicks went to each streaming platform. This breakdown shows you where fans actually go to listen. It often mirrors your pre-save platform split, but not always — some fans pre-save on Spotify but also stream on YouTube. ### Click Attribution When a click comes from an identified fan (someone who provided their email or phone during pre-save), the click is attributed to that fan's profile. This means you can see: * Which individual fans clicked through to stream * Which platforms each fan prefers * How many times a fan has clicked (repeat engagement) *** ## Trend Charts Trend charts show your metrics over time, helping you identify patterns and measure the impact of your promotional efforts. ### Presaves Over Time A line or area chart showing daily pre-save counts from the moment your campaign opened through release day. Look for: * **Spikes** after social media posts, email blasts, or playlist adds. * **Sustained growth** vs. front-loaded campaigns (healthy campaigns keep growing throughout the pre-save window). * **The announcement effect** — typically a big spike right after you first share the link, followed by a gradual build. ### Daily vs. Weekly View Best for short pre-save windows (1-2 weeks) or pinpointing specific promotional pushes. Lets you see exactly which days drove the most engagement. Best for longer campaigns (3+ weeks) or understanding overall trajectory. Smooths out daily fluctuations to show the bigger picture. ### Post-Release Trends After release, the trend chart shifts to show stream clicks over time. This helps you see: * Day-one engagement (the initial spike) * Sustained interest (do fans keep coming back?) * The impact of post-release promotion (playlist adds, social media pushes, email campaigns) *** ## CSV Export For artists and teams who want to do deeper analysis or integrate with other tools, Fanaura offers **CSV export** for all pre-save data. ### What You Can Export * Fan email addresses (for fans who provided them) * Fan phone numbers (for fans who provided them) * Pre-save platform selection * Pre-save timestamp * Location data (city, state, country) * Any additional data collected via the data wrapper ### How to Export Navigate to the release whose data you want to export. Look for the **"Export"** or **"Download CSV"** button in the analytics section. Click it to download a CSV file to your computer. Open in Excel, Google Sheets, or any spreadsheet tool. ### Use Cases for CSV Exports CSV exports unlock powerful cross-platform strategies: * **Import into email marketing tools.** Upload your pre-saver emails to Mailchimp, ConvertKit, or your preferred email platform. * **Import into ad platforms.** Create custom audiences on Facebook/Instagram Ads or TikTok Ads using your fan email list. * **Data analysis.** Build pivot tables, charts, and custom reports in Excel or Google Sheets. * **CRM integration.** Import fan data into your team's CRM or management tool. *** ## Key Metrics at a Glance At the top of every release detail page, you will see summary cards with your most important numbers: | Metric | What It Means | | ------------------- | ----------------------------------------------------------- | | **Total Presaves** | The total number of fans who pre-saved across all platforms | | **Total Streams** | Stream count (if connected to platform analytics) | | **Link Clicks** | Total clicks on streaming links after release | | **Conversion Rate** | Page views to presave conversion percentage | These numbers update in real time as fans interact with your release. *** ## Using Analytics to Improve Future Releases Your analytics are not just vanity metrics — they are strategic intelligence. Here is how to use them: ### Compare Releases Look at your conversion rates, total pre-saves, and platform breakdowns across multiple releases. Are your numbers trending up or down? What did you do differently for your highest-performing release? ### Identify Your Best Promotional Channels When you see a spike in your trend chart, think about what you posted that day. Was it an Instagram Story? An email blast? A TikTok? Correlating spikes with promotional activity tells you which channels drive the most engagement. ### Optimize Your Landing Page If your conversion rate is below 10%, consider: * Better artwork * Fewer data collection fields * More compelling copy * Sharing with warmer audiences If your conversion rate is above 20%, you are doing great — keep doing what you are doing and scale it. *** ## Common Questions Analytics update in near real time. Pre-saves, page views, and clicks typically appear within seconds of happening. Yes. Your fan database (accessible from the Fans page) includes pre-save data. You can filter to see all fans who pre-saved a specific release. No. All analytics are included in your Fanaura plan. Currently, analytics are viewable by anyone logged into your Fanaura account. If you have team members with access, they can see the same data. CSV exports can be shared freely. *** ## Next Steps Edit and optimize your releases after creation. The full pre-save lifecycle. How auto link fetching works.